how we work

we start by being curious.

Leaders turn to us when they feel stuck, when the way ahead is unclear or when they are longing for a new sense of direction. We believe conventional approaches can’t meet the complexity of the challenges facing today’s leaders which is why everything we do is bespoke. Each engagement is crafted to respond to this moment so our clients can advance the future they’re working to shape.

We can help you find fresh perspectives, generate sparks of inspiration and imagine new paths forward. No matter the challenge you’re tackling, it’s always about creating clarity through meaningful human connection.

When you work with Pam and Di, they are 100% present and 100% open. They hear the words you say but they also hear what’s behind the words. It’s part therapy, part ideation session and part business school.

Vikki Garrod

Chief of Staff, Marin Community Foundation

insights

We design creative, human-centered research that surfaces breakthrough insights that others miss and reveals openings for real change.

Curious does research differently… and that’s their superpower. Their creative approach to the OLLY customer uncovered insights we never would have found through conventional methods. The process itself sparked new ways of thinking and working across our team and not only gave us a more human, more inspired view of our customer but fundamentally shifted our brand voice and creative strategy more broadly.

Jess Heitz

Former CMO, OLLY

strategy

We partner with leaders to create strategies that reach broader audiences, reclaim category leadership, or evolve their mission. Then we help them map the bold moves to get there.

To elevate our brand to new heights, I turned to the brilliant team at Curious – Pam and Di – extraordinary thought partners, deeply insightful and endlessly creative. They enabled me to imagine and unlock a bold new vision for our future—one that has fortified and re-focused our entire team’s energy. We are unleashed!

Sandy Saputo

CEO, True Botanicals

ideation

We work side-by-side with clients and communities to imagine fresh possibilities for persistent problems and bring them to life.

When it came time to ideate, we expected a brainstorm. What we got was a revelation. Curious built a space that felt alive, open, creative, human and collaborative. No one lost focus of the goal. Our community was constantly centered. Thoughts were generative. By the end, we didn’t just have “ideas”, we had invention. And shared momentum for what was to come.

Vikki Garrod

Chief of Staff, Marin Community Foundation

coaching

We coach individuals and teams to lead with clarity, joy and courage, as they face challenges and create impact.

Pam and Di helped a group of brilliant women truly open up and enter into the epicenter of vulnerability that we all so yearn for. I cannot express how transformative and immensely rejuvenating an experience it was. I am full of gratitude.

Elizabeth Woodson

Founder, ReckonWith

gatherings

We’re passionate about facilitating groups so they can have honest, expansive, transformative conversations. These range from team meetings, offsites or multi-day retreats.

I had 30 execs to wrangle, all with different ideas about our brand. Curious gracefully led us outside our comfort zones to land a brand story that was true, inspiring and powerful. To say this was a feat, is an understatement. Curious’ brilliant guidance left us all feeling ownership in the outcome that we were excited about.

Donna Murphy

Former SVP, Discovery Inc. Insights & Culture Lab